03 / 07Building2026
Photo & Video / Utilities
NEXOVERLAY
Broadcast graphics without the control-room tax
NE
A modular overlay ecosystem for live creators, launch coverage, weather, events, and data-rich streams.
iPhone · iPad · macOS · OBS Browser Sources/ Product thesis
Great broadcast graphics are still too custom, fragile, and desktop-bound. NexOverlay turns proven overlays into a reusable system with a native remote, live preview, and resilient data adapters.
01Target user
Independent streamers, science and weather creators, community broadcasters, and small production teams using OBS.
02Core problem
Creators stitch together scripts, browser sources, dashboards, and hotkeys that fail at the moment a live event gets interesting.
03Differentiator
One visual engine across specialized packs, with an iOS control surface, deterministic scene states, offline fallbacks, and data-source health visible before going live.
/ Minimum viable product
Small enough to learn.
Strong enough to keep.
- 01OBS browser-source renderer with theme tokens
- 02iPad/iPhone scene and lower-third remote
- 03Rocket launch and weather starter packs
- 04Connection health and fallback states
- 05Local network pairing with rehearsal mode
/ Product system
The loop behind
the interface.
RETENTIONInstall a pack → customize a show → run it live → review reusable cues → save a stronger show template → add the next event pack.
BUSINESS MODELFree core renderer and community pack. Pro subscription unlocks advanced packs, remote surfaces, cloud backup, and commercial use. One-time marketplace packs remain available.
APP STORE POSITIONThe reliable broadcast graphics kit for creators who have outgrown static overlays but do not need a television control room.
/ SwiftUI architecture
Native by design.
A practical starting architecture, intentionally sized for an MVP and ready to evolve after real usage.
- Shared design tokens compiled for SwiftUI and web↗
- SwiftUI remote using unidirectional state and async/await↗
- Bonjour discovery and signed WebSocket control↗
- Observable scene-state reducer with command history↗
- Web renderer isolated from provider adapters↗
- StoreKit 2 entitlements shared through an account service↗
/ Realistic launch path
Evidence before expansion.
Timelines assume a focused solo or very small team.
01Weeks 1–3
Standardize
Extract existing overlays into a common scene schema and token system.
02Weeks 4–8
Prove
Run three real broadcasts with the renderer, remote, and network recovery.
03Weeks 9–14
Beta
Onboard 25 creators across weather, space, and community events.
04Weeks 15–20
Launch
Release the remote, desktop bridge, documentation, and three polished packs.
Setup-to-first-preview timeBroadcasts completed without manual recoveryWeekly active productionsPack attach rate